About
we create experiences people love with in-depth consumer research
What we do
HEART empowers entrepreneurs and start-ups to quickly and affordably uncover unmet needs to define new business opportunities and improve their user experience.
We help build products and services that people want through in-depth research that reveals their needs, behaviors, and expectations.
Meet Kathleen
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After seven years of working in-house conducting research for Nike and Imperfect Foods, Kathleen decided to align her expertise with her passion for empowering entrepreneurs and startups and launch HEART.
“My path into research began in childhood, when I discovered the power of asking meaningful questions. Growing up in a first-generation American household, I became curious about the differences between my upbringing and the world around me. Confronting these differences became my foothold in navigating a culture my parents had little exposure to.
Today, I leverage that curiosity by asking questions to help people from diverse backgrounds overcome obstacles in their businesses – I would love to help you do the same”. - Kathleen
WHAT OUR CLIENTS SAY
Testimonials
Kathleen performed an audit of zoeorganics.com and the insight she provided was incredibly eye-opening. As an entrepreneur with a small team, UX is not something we are very knowledgeable about. However, after working with her, I see how important and valuable it is. Not only will we be able to provide a better experience for our customers, but I’m confident these changes will result in increased sales. Thank you Kathleen for your expertise and for explaining UX in a way that is easy to understand and implement!
Heather Hamilton
Kathleen is an absolute pleasure to work with. We recently did a qualitative interview project that required some niche B2B recruiting and technical subject matter. Kathleen was conducting in-depth interviews and giving us several actionable recommendations within a few days. We're a fast moving startup, and we really appreciated Kathleen's willingness to be scrappy & adapt quickly throughout the project.
John Provine
Kathleen's research was an integral part to my team being able to confidently define and tackle customer problems. We prioritized, designed and built better experiments because of her work and shipped measurable wins for the business.
Dana Baldini
Discover what drives your users
Gain the insights that will transform your product. Connect with us today!
